Comments on: The $12,500 Copywriting Formula That Makes You Buy What They’re Sellin’ http://blindinfluence.com/2009/06/the-12500-copywriting-formula-that-makes-you-buy-what-theyre-sellin/ Building Buzz With Social Media Marketing Strategy & Psychology Sat, 12 May 2012 06:30:11 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Paul, copysnips.com http://blindinfluence.com/2009/06/the-12500-copywriting-formula-that-makes-you-buy-what-theyre-sellin/comment-page-1/#comment-330 Paul, copysnips.com Wed, 24 Jun 2009 11:30:04 +0000 http://blindinfluence.com/?p=217#comment-330 Thanks for the great formula. As you say, most of the great copywriters will have all of these elements in their copy, and more. In reply to Jared, just remember that some of the stuff may work less on marketers and copywriters (I'm assuming you have some knowledge of these subjects, since you read the post), but we're not usually the target audience... unless we're selling copywriting stuff ;) It's what works on the target audience that matters. Twitter: <a href="http://twitter.com/copysnips" rel="nofollow">@copysnips</a> Thanks for the great formula. As you say, most of the great copywriters will have all of these elements in their copy, and more.

In reply to Jared, just remember that some of the stuff may work less on marketers and copywriters (I’m assuming you have some knowledge of these subjects, since you read the post), but we’re not usually the target audience… unless we’re selling copywriting stuff ;)

It’s what works on the target audience that matters.

Twitter: @copysnips

]]> By: Sopan Greene http://blindinfluence.com/2009/06/the-12500-copywriting-formula-that-makes-you-buy-what-theyre-sellin/comment-page-1/#comment-17 Sopan Greene Fri, 31 Oct 2008 20:17:23 +0000 http://blindinfluence.com/?p=217#comment-17 Thanks for the comment Jared, Though you seem to be more marketing aware than the average person, I agree with you that younger generations are much better at seeing through disingenuous advertising tactics. I appreciate you mentioning your personal experience and questions about how effective this classic formula is in the very different world we live in today. My guess is that every day it gets harder for ad messages to break through the wall of noisy marketing messages being pitched. Relationship marketing through company-to-consumer conversations on blogs, Twitter and social media is redefining the landscape is wonderful ways. Thanks for the comment Jared,
Though you seem to be more marketing aware than the average person, I agree with you that younger generations are much better at seeing through disingenuous advertising tactics. I appreciate you mentioning your personal experience and questions about how effective this classic formula is in the very different world we live in today. My guess is that every day it gets harder for ad messages to break through the wall of noisy marketing messages being pitched. Relationship marketing through company-to-consumer conversations on blogs, Twitter and social media is redefining the landscape is wonderful ways.

]]> By: Sopan Greene http://blindinfluence.com/2009/06/the-12500-copywriting-formula-that-makes-you-buy-what-theyre-sellin/comment-page-1/#comment-16 Sopan Greene Fri, 31 Oct 2008 20:11:49 +0000 http://blindinfluence.com/?p=217#comment-16 Expert Copywriter Secret, Thanks for the comment. I didn't go into more detail to keep the post short. There will be future blog posts on how to write and notice headlines that hook you. This site is aimed mostly at informing consumers on how to be more savvy rather than how to teach marketers how to be better at marketing. The two coalesce often though. Expert Copywriter Secret,
Thanks for the comment. I didn’t go into more detail to keep the post short. There will be future blog posts on how to write and notice headlines that hook you. This site is aimed mostly at informing consumers on how to be more savvy rather than how to teach marketers how to be better at marketing. The two coalesce often though.

]]> By: Jared http://blindinfluence.com/2009/06/the-12500-copywriting-formula-that-makes-you-buy-what-theyre-sellin/comment-page-1/#comment-15 Jared Fri, 31 Oct 2008 05:22:31 +0000 http://blindinfluence.com/?p=217#comment-15 Hi Sopan- Nice article. I think you've hit the nail on the head for what the traditional methods of marketing copy have done over the years to convince people to part with their money. I can't help but wonder if it is as effective these days, on a generation of people who are growing up with an almost congenital ability to sift through massive amounts of informational noise in a short amount of time. For example, points #1 and #8 absolutely *do not* work on me, and have an opposite effect....those kinds of headlines and/or copy make me run away, and fast. Perhaps it goes back to an innate awareness of "too good to be true"? It would be very interesting to read a study on the effects of this kind of marketing on different age groups. Perhaps it is just as effective across the generations, and I'm just the odd man out! Thanks for a well-written article. Hi Sopan-
Nice article. I think you’ve hit the nail on the head for what the traditional methods of marketing copy have done over the years to convince people to part with their money.
I can’t help but wonder if it is as effective these days, on a generation of people who are growing up with an almost congenital ability to sift through massive amounts of informational noise in a short amount of time.
For example, points #1 and #8 absolutely *do not* work on me, and have an opposite effect….those kinds of headlines and/or copy make me run away, and fast. Perhaps it goes back to an innate awareness of “too good to be true”?
It would be very interesting to read a study on the effects of this kind of marketing on different age groups. Perhaps it is just as effective across the generations, and I’m just the odd man out!
Thanks for a well-written article.

]]> By: ExpertCopywriterSecret http://blindinfluence.com/2009/06/the-12500-copywriting-formula-that-makes-you-buy-what-theyre-sellin/comment-page-1/#comment-14 ExpertCopywriterSecret Fri, 31 Oct 2008 01:54:23 +0000 http://blindinfluence.com/?p=217#comment-14 hi Green.. love your post.. but its better if you provide the details. Ex : how to write headline that grabs your visitor, how to write benefit (bullet) of your product or service..etc.. hi Green..
love your post..
but its better if you provide the details. Ex : how to write headline that grabs your visitor, how to write benefit (bullet) of your product or service..etc..

]]>