Comments on: Old Spice Shows Social Media Marketing is a Commitment, Not a Campaign http://blindinfluence.com/2010/07/old-spice-shows-social-media-marketing-is-a-commitment-not-a-campaign/ Building Buzz With Social Media Marketing Strategy & Psychology Thu, 26 Jan 2012 21:21:10 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Brett Greene http://blindinfluence.com/2010/07/old-spice-shows-social-media-marketing-is-a-commitment-not-a-campaign/comment-page-1/#comment-1008 Brett Greene Fri, 13 Aug 2010 17:41:37 +0000 http://blindinfluence.com/?p=2048#comment-1008 Great catch Scott. See what I get for giving them the benefit of the doubt. LOL I wonder why they're choosing to stop investing in engagement after having such a success. Great catch Scott. See what I get for giving them the benefit of the doubt. LOL

I wonder why they’re choosing to stop investing in engagement after having such a success.

]]> By: Scott Monty http://blindinfluence.com/2010/07/old-spice-shows-social-media-marketing-is-a-commitment-not-a-campaign/comment-page-1/#comment-1007 Scott Monty Fri, 13 Aug 2010 15:59:37 +0000 http://blindinfluence.com/?p=2048#comment-1007 Looks like it was a campaign, after all. Take a look at <a href="http://twitter.com/OldSpice" target="_blank">@OldSpice</a> on Twitter. No more interaction with fans <a href="http://search.twitter.com/search?q=&ands=&phrase=&ors=&nots=&tag=&lang=all&from=&to=OldSpice&ref=&near=&within=15&units=mi&since=&until=&rpp=50" target="_blank">who are asking questions or responding</a> - just one way copywritten phrases. We'll see how they handle it moving forward. Looks like it was a campaign, after all. Take a look at @OldSpice on Twitter. No more interaction with fans who are asking questions or responding – just one way copywritten phrases.

We'll see how they handle it moving forward.

]]> By: Tweets that mention Old Spice Shows Social Media Marketing is a Commitment, Not a Campaign - Blind Influence -- Topsy.com http://blindinfluence.com/2010/07/old-spice-shows-social-media-marketing-is-a-commitment-not-a-campaign/comment-page-1/#comment-1000 Tweets that mention Old Spice Shows Social Media Marketing is a Commitment, Not a Campaign - Blind Influence -- Topsy.com Thu, 22 Jul 2010 06:43:37 +0000 http://blindinfluence.com/?p=2048#comment-1000 [...] This post was mentioned on Twitter by Raj Suvarna and Mike Fraietta, Mike Aemisegger. Mike Aemisegger said: #Trends Old Spice Shows Social Media Marketing is a Commitment, Not a ... (RT this) http://dld.bz/nnEv [...] [...] This post was mentioned on Twitter by Raj Suvarna and Mike Fraietta, Mike Aemisegger. Mike Aemisegger said: #Trends Old Spice Shows Social Media Marketing is a Commitment, Not a … (RT this) http://dld.bz/nnEv [...]

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