Archive for the ‘Social Media’ Category

Google Plus Fuss Proves They Finally Got Social Networking Right

News and speculation about Google+ is flowing faster than the  Boulder creek during this monsoon season.  We’re not even 3 full weeks into the release, you still have to receive an invite to get in, and Google+ users are already expected to hit 10 million by tonight and 20 million by the weekend. Some people are wondering about privacy.  Spammers ...Read more.

The Trouble with Facebook Fan (and Twitter Follower) Counts

I recently reviewed the social graph of a company looking to increase their Facebook fan and Twitter follower counts as quickly as possible.  What company doesn’t want that, right? The truth is that any company can spend their way to 5k fans or followers through a PPA advertising campaign.  Without discounting this method, it’s worth ...Read more.

Social Media Strategy is a Myth, Like Mermaids

I’m probably not the guy you’re expecting to say that social media strategy is a myth.  But alas, I’m THAT guy. There’s a huge misconception about the term ‘social media strategy.’  Social media is a tool.  Saying you have a ‘social media strategy’ is like saying you have a ‘shovel strategy’ or a ‘hammer strategy.’  ...Read more.

Capture and Share Video Moments: A Review of BlipSnips

Have you ever received a video link from a friend that was for a long video? Wouldn’t it have been cool if they could have tagged the people in the video? And it would have been even better if they tagged the moment 3 minutes and 42 seconds into the video where your friend Alicia ...Read more.

Your Life Flashes Before You via @Pummelvision

You may ask yourself: well… how did I get here? You may ask yourself, where is that large automobile? You may tell yourself this is not my beautiful house! You may tell yourself this is not my beautiful wife! ..or is it? There’s one way to tell now. Go to Pummelvision.  They’ll turn your Facebook, ...Read more.

The Secret Sauce in Your Social Media Marketing Strategy

Last week I laid out the Top Five Elements to Your Social Media Marketing Strategy.  As important as it is to utilize all of those elements, their reach is limited without the secret sauce we’ll look at today.  This secret sauce is not only a crucial ingredient to your social media marketing efforts, it’s so ...Read more.

The Top Five Essentials For Your Social Media Strategy

Many people and companies open social media accounts and think that simply broadcasting comments about what they’re doing or what’s great about their company means that they’re participating in the social web.  Fundamentally, this is participating, but it’s far from effective engagement.  If you care enough to invest time and money into having an active ...Read more.

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