Posts Tagged ‘Media’

Calling Media ‘Social Media’ is Like Calling Water ‘Wet Water’

Posted by Brett Greene | Filed under Social Media | Feb 12, 2010 | Tags: buzz, facebook, friendfeed, google, influencer, influencer marketing, Marketing, Media, mybloglog, myspace, ning, PR, side wiki, slide share, twitter, user generated content, ustream, vidler, vimeo, wave, youtube | View Comments

It is an interesting time for social media. Fifteen years ago bulletin boards and forums were the only platforms available. Three to five years ago blogs, MySpace, YouTube and Facebook were carving out a niche. This week Google announced Buzz which was added to the internet social landscape along with Twitter, Side Wiki, Wave, SlideShare, ...Read more.

Americans Aren’t Sending a Message

Posted by Brett Greene | Filed under Influence, Spin | Jan 21, 2010 | Tags: americans, barack obama, bill clinton, corporate media, corporate power, corporatocracy, election, George Bush, massachusettes election, Media, politicians, Politics, sarah palin, scott brown, supreme court, ted kennedy | View Comments

Ted Kennedy’s Massachusetts senate seat is filled by conservative Republican Scott Brown so “Americans are sending a message.” In a word, No. Obama was elected after President Bush & Congress bankrupted the country with an unnecessary war, corporate welfare (which Clinton did too, by the way), and laws favoring the 1% of wealthiest Americans so ...Read more.

Welcoming The Age of UGC and Participatory Media

Posted by Brett Greene | Filed under Influence, Marketing, Media, Social Media, Videos | Sep 15, 2009 | Tags: braodcast, braodcast marketing, internet, interruption marketing, Media, media landscape, newspaper, participatory media, permission marketing, radio, social media platform, social networking, tv, tweet, twitter, ugc, user generated content, vcr, Videos, wassup, wassup video, you tube | View Comments

We have definitely hit the age of participatory media. Old mass media is very sick and broadcast methods of interruption marketing have gone from annoying to impotent, but I don’t agree with the idea that mass media will die. It will be re-engineered like all industries must in this time of change. According to the ...Read more.

Twestivals & Brushfires: How Social Media Continues to Bring People Together

Posted by Brett Greene | Filed under Social Media | Feb 10, 2009 | Tags: abc news, abcnews.com, Australia, brushfires, clean water, community, current events, Media, new media, news, social networking, traditional media, twestival | View Comments

As the old phrase “technology is killing face to face communication because everyone is buried in a computer or mobile device” continues to be spoken by some, it simply doesn’t ring true for people who are actually using social networking sites. Yesterday we saw a stunning example of this in Australia with emotional tweets bringing ...Read more.

If it Bleeds it Leads – Why do People Love Bad News?

Posted by Brett Greene | Filed under Advertising, Books, Consumerism, Media, Psychology, Spin | Oct 17, 2008 | Tags: 9/11, crime, crime decline, current events, economic crisis, economy, fear, fear in marketing, fear mongering, financial crisis, financial news, global economy, Media, news, power of fear, scare tactics, self help, self help gurus, television news, terror, terrorism, terrorisy, wall street | View Comments

Have you watched your local nightly news lately? Probably not if you’re like most Americans under the age of 61, but you’ll still get my point. I’m guessing you’ve watched more financial news in the last month than usual in reaction to fear around money, stocks and the economy in general. I accidentally saw the ...Read more.

A Good Night for a Presidential Debate is a Good Day to Launch a Blog on Marketing Spin

Posted by Brett Greene | Filed under Marketing, Media, Politics, Psychology, Spin, The Brain | Oct 7, 2008 | Tags: Advertising, america, barck obama, campaigns, democrat lies, Influence, Marketing, mccain lies, Media, neurolinguistic programming, nlp, obama lies, persuasion, political lies, Politics, president, presidential debate, presidential election, republican lies, Spin, The Brain, wall street, wall street lies | View Comments

Tonight is the night of the second presidential debate. This seems like as good a day as any to launch a blog on how you are marketed to by advertisers, politicians, experts, media, and sometimes even your friends. If you think you might hear at least one lie, fabrication or stretching of the truth by ...Read more.